Effective Date: 4 February 2025

At 35Left Media, transparency isn’t just a policy—it’s the core of how we operate. This document outlines our commitment to integrity in all aspects of our content, partnerships, and community engagement. It’s designed to be read by our audience, sponsors, brands, and the media, setting the foundation for how we create, collaborate, and communicate.

1. Our Mission

35Left Media exists to inspire, educate, and entertain through aviation and travel content. We are committed to providing authentic stories, experiences, and insights that reflect the passion and diversity of the global aviation community.

2. Content Integrity

What This Means: Content integrity is about ensuring that everything we publish is honest, authentic, and reflective of real experiences. It means we never mislead our audience, and our content is driven by truth, not commercial gain.

  • Honesty First: All content, whether articles, videos, or social media posts, reflects genuine opinions and experiences. We do not fabricate, exaggerate, or mislead. Our reviews are based on real experiences without bias.
  • Clear Sponsorship Disclosures: We clearly mark any sponsored content, affiliate links, or brand partnerships. You will always know when we’ve been paid or compensated to feature a product or service.
  • Editorial Independence: Even when content is sponsored, our opinions remain our own. Sponsors have no influence over what we say or how we say it. Our credibility is our most valuable asset, and we protect it fiercely.
  • Fact-Checking and Accuracy: We verify the accuracy of our content to ensure the information we provide is reliable. Mistakes happen, but when they do, we correct them promptly and transparently.

3. Partnership Standards

What This Means: We work with brands that align with our values. Partnerships are built on mutual respect, transparency, and a shared commitment to authenticity.

  • Aligned Values: We only partner with brands and organisations that share our principles of authenticity, respect, and innovation in aviation and travel.
  • Transparency in Deals: All sponsorships, affiliate partnerships, and collaborations are disclosed. You will always know if we have a financial relationship with a brand featured in our content.
  • Ethical Marketing: We do not engage in deceptive marketing. Our promotional content is held to the same high standards as our editorial work—truthful, clear, and honest.
  • No Endorsement for Sale: We do not sell endorsements. If we recommend a product, service, or experience, it’s because we genuinely believe in its value, not because we were paid to say so.

4. Community Engagement

What This Means: Our audience is the heart of 35Left Media. We believe in fostering a respectful, inclusive, and engaging community where everyone feels welcome.

  • Respectful Communication: We promote respectful dialogue across all platforms. Discrimination, hate speech, harassment, or any form of abusive behaviour will not be tolerated. This applies to both our team and our audience.
  • Inclusive Environment: We celebrate diversity and aim to create content that represents a wide range of voices and perspectives within the aviation and travel community.
  • Audience Feedback: Your feedback is valuable. We actively encourage constructive criticism and suggestions to help us grow and improve. We listen, engage, and respond thoughtfully.
  • Moderation Practices: We moderate our community spaces to maintain a positive environment. Comments that violate our standards may be removed, and repeat offenders may be blocked from our platforms.

5. Payment for Travel and Content-Related Expenses

What This Means: To maintain full editorial independence and ensure unbiased content, 35Left Media covers the costs of flights, travel, and accommodation related to our content unless explicitly stated otherwise. If any portion of travel or accommodation is sponsored, provided at a discount, or gifted, this will be clearly disclosed in the related content.

  • Self-Funded Travel: By default, all trips, stays, and experiences featured are paid for by 35Left Media.
  • Clear Disclosures: In cases where travel expenses are partially or fully covered by a third party, we will transparently disclose this within the content.
  • Maintaining Objectivity: Sponsored travel does not influence our opinions, reviews, or coverage. Our content reflects honest experiences, regardless of who covered the costs.

6. Sustainability Commitment

We recognise the environmental impact of aviation. While celebrating travel, we also advocate for sustainable practices and responsible travel choices within the industry. We aim to highlight eco-conscious initiatives and encourage mindful travel habits.

7. Updates to This Statement

As 35Left Media evolves, we may update this statement to reflect new practices or commitments. Changes will be communicated clearly to our audience and partners.

8. Contact Us

For questions, feedback, or concerns about our transparency practices:

35Left Media
Email: hello@35leftmedia.com
Website: www.35leftmedia.com